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ABOUT US

Shaping your style

With all the beauty our craft brings,
we are committed to supporting artisans and their communities
through fair trade practices.


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Discover New Trends

Write one or two paragraphs describing your jewelry collections. To be successful, your content needs to resonate with your audience.

Start with the customer – find out what they desire and create it for them.


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Transforming the jewelry industry is possible.
We’re leading the way.

Meet our artisans

Dedicated professionals driving our success

Tony Fred

Chief Executive Officer

Founder and chief visionary, Tony is the driving force behind the jewelry company. He loves to keep his hands full by participating in the design, marketing, and customer experience strategies.

Mich Stark

Chief Commercial Officer

Emily is passionate about design. With her years of experience as a Jewelry Designer, Emily has transformed our vision into stunning pieces. She is a true artist.

Aline Turner

Chief Jewelry Designer

Aline is one of the iconic people in life who can say they love what they do. She mentors 100+ in-house designers and looks after the community of thousands of jewelry enthusiasts.

Iris Joe

Chief Financial Officer

Iris, with her international experience, helps us easily understand market trends and improves our collections. She is determined to drive success and delivers her professional acumen to elevate the brand.